I wanted to approach sustainability as product longevity - as well as the materials and manufacture used. HUGO stimulates the child’s imagination and curiosity by encouraging everything to be part of play. Children integrate toys and mix up sets. So I wanted to create a design that inspires this and helps nurtures their creativity. Hugo is sustainable in three ways; it is a long-lasting and meant to be used from ages 4 to adult with no fixed way to play or use it. The toy is made of a recycled recyclable composite I developed and helps educate the child on environmental issues through the products characters.